BREAKING NEWS: Urban Outfitters pulls prescription mugs

Just over a month ago, we learned that Urban Outfitters, the national retail store popular with teens, was selling pint glasses, flasks and shot glasses made to look like prescription pill bottles. These products made light of prescription drug misuse and abuse, a dangerous behavior responsible for more deaths in the United States each year than heroin and cocaine combined.

The Partnership launched an advocacy effort and petition to ask the company to remove these products from their stores and website, securing more than 4,700 signatures of support.

It was reported today that Urban Outfitters has halted sale of these products. The retailer shared this statement with CNN:  "In this extensive range of product we recognize that from time to time there may be individual items that are misinterpreted by people who are not our customer. As a result of this misinterpretation we are electing to discontinue these few styles from our current product offering."

We thank Urban Outfitters for listening to the calls, emails and letters of parents and families, health care providers, community and government leaders, and for pulling these products from their stores.

Our efforts don’t end here. Take the Pledge today to #endmedicineabuse. 

news story courtesy of The Partnership at Drugfree.org